As a company that does business in 37 different countries, UPS must translate its communications into just about as many languages. In 2014, it implemented a new, centralized UPS Translation Center and needed to promote it internally. I wrote a script for the animated video that outlined the what, why, and how of the new service in just over three minutes.
Created with a team at Cramer.
Creative Director: Jeff Macomber
Copywriter: Julie Bogart